Google Keep, the company’s note-taking and to-do list mobile app, is getting much smarter today with a new organizational feature. Now, Google Keep will categorize your notes by topic — like food, books, and quotes — and allow you to search for those musings later by keyword. The feature is available for iOS, Android, and the web version of Keep.
While the app may not be as fully-featured as other note-taking software, Keep is a free option made better all the time by the small tweaks and intelligence Google incorporates. In fact, Evernote just this week cut features to its Basic tier, limiting upload amounts to 60MB a month and restricting access to just two devices. It also increased the prices for its Plus and Premium tiers by $1 and $2 respectively. So for those looking for a no-frills (and free) experience, Google Keep is looking far more attractive in the face of competitors’ rising price tags.